Saturday • 15 August

Good morning Emma 👋

I've reviewed your recent trading and found 3 opportunities worth approximately £1,450/month.

Settings
JR
All opportunities
OPPORTUNITY #291% confidence

Offer premium styling more consistently

Make premium styling visible at booking and during consultations for services that already suit it.

Estimated monthly impact

£480/month

Set-up time

15 minutes

The evidence behind this recommendation

These are the booking-data signals used to place this opportunity at number 2.

  • Premium styling represents 14% of completed appointments
  • The service has a higher price point than a standard blow-dry
  • The test can be limited to suitable services and measured weekly

TEST THIS OPPORTUNITY

Keep it small, measurable, and reversible.

Run this for four weeks, then compare the result with the period before the change. SmarterProfit will use booking data to show whether it worked.

ConservativeAmbitious

Use this as a guide for the scale of the promotion or service offer during the test.

Forecast at this setting

£480/month

Estimated from the test dataset. The actual result will depend on customer demand and implementation.